[Note: I’ll continue to use Lawrence and Rose’s Hillary Clinton’s Race for the White House as a companion to this series.]

In this second part, I will be discussing Hillary Clinton and the role the media played (and continues to play) in how she is perceived by the public. In order to examine this effectively, it is best to look at the political climate at the time of her first presidential campaign.

The 2008 Democratic nomination campaign was obviously a monumental one. Both candidates were unconventional, so no matter the outcome there would be historical implications. In my opinion, there could not have been a more perfect time for this match-up; the country was just coming out of the Bush-era, unsatisfied with conventional politics and ready for a change of pace. Because of the heightened stakes—the prospect of a black guy or woman Head of State—media coverage was imperative.

The book argues that media coverage surrounding Hillary Clinton was less than unbiased. The suggestion that “the standard media routines for covering presidential candidates served [Clinton] particularly poorly” is generally denied by the media themselves (10). However, considering that the media spent weeks covering Hillary’s “new title as grandma” in the midst of more important Clinton Global Initiative events going on, the argument doesn’t seem completely unfounded.

The more conspiratorial argument dates the media’s negative perception of Hillary Clinton all the way back to her days as the First Lady. President Bill Clinton, a popular president in his own right , made it known that Hillary would have an influence in much of what he did as president—even claiming that in electing him the people would get “two for the price of one.”

This came at a time when, according to a CBS News article, America was unsure about having such an involved First Lady, making her quite the divisive subject. Republican commentator Roger Stone reiterated this sentiment; calling her “grating, abrasive and boastful,” he commented that Hillary Clinton was coming in at time when “[t]here’s a certain familiar order of things, and the notion of a coequal couple in the White House is a little offensive to men and women.”

After her stint in the White House, Hillary Clinton’s positions and experience, both as a New York Senator and as Secretary of State, earned her more popularity and widespread acceptance as a credible leader. However, this did not play into her favor as well as it should have during the 2008 election.

According to the book, research found that Clinton’s coverage was more negative due to agenda setting and framing in the media; this in turn clouded the more substantial issues presented during the campaign (181). In other words, heavy horse-race coverage and “lack of substance” (182) within reporting severely damaged how she was perceived by the public.

But if her coverage lacked so much substance, what exactly was being covered in the race? That answer lies within the statistics. In a study that analyzed the covers of the New York Times, Los Angeles Ties and Washington Post, as well as CBS, ABC and NBC news programs, it was found that approximately 1 percent of stories headlined with Hillary Clinton’s name here issue-framed stories, 89 percent of those stories were horse-race coverage (183).  Data also showed that within the types of negative coverage by the media, Hillary Clinton had a higher rate than both John McCain and Barrack Obama of criticisms of personal characteristics and criticisms of strategies/tactics (184).

I believe this suggests a biased coverage of Hillary Clinton by the media. The race for president has always been a boy’s game, and both the media and the public had a hard time reconciling her as “one of the boys.” Associating a woman as president is an uneasy decision because of the social norms currently in place.

Despite all of this, I do believe that Hillary Clinton’s chances in the next election (if she chooses to run) are much stronger than in 2008. As of recent, media coverage, though it could be much better, has been doing a better job of bolstering Hillary Clinton’s credibility, particularly through her work in the Clinton Global Initiative. Her activism within CGI will likely work to her advantage in the upcoming election.

The current political climate could also work to her favor. Polls are now showing that her being a woman might be her best selling  point . Because of the election of President Obama, a precedent has already been set, which could make way for a campaign trail that doesn’t focus on how surprising it is that she is running (in 2008, the “it’s so shocking” coverage suggested that her election was so unconventional that it wasn’t meant to succeed). There is so much speculation surrounding her nomination, and so many polls that show  that her Democratic nomination bid is all but certain, that it seems unlikely that media will present her in the same manner as in 2008.  See: rep noms vs hc

With the possibility of Hillary Clinton running for President in 2016 looming, I thought it appropriate to conclude the school year with a series on Hillary Clinton. This first part will introduce the three-part series by discussing the barrier Hillary Clinton faced in 2012, and will face if she chooses to run in 2016.

In addition, I will be using a book that I am reading as a companion to the series. The book, Hillary Clinton’s Race for the White House: Gender Politics and the Media on the Campaign Trail is a book operating on the preface that the primary reason that Hillary Clinton lost in 2008 is because she is a woman. Providing commentary from different sources, statistics and historical background for their argument, I believe this book makes some interesting points that will complement my own thoughts throughout this series.

Recently, Jon Stewart addressed the barriers that women face in politics and the media. In particular, he discussed the recent influx of media attention Hillary Clinton has gotten after her daughter, Chelsea Clinton, announced that she was pregnant. After making the announcement, many news outlets pondered on whether or not Hillary becoming a grandmother will affect her running in 2016—a question, as Jon Stewart put it, “that has never, ever been posed to a male candidate ever.”

This question is indicative of one of the many barriers women face when running for any major office, nevertheless a presidency. The book summarizes this problem succinctly: “being a woman generally helps candidates when the stereotypical expectations for women coincide with the expectation office, but hurts when the expectations for women conflict with the expectations of the job” (23). This is why women have a considerably easier time gaining positions at the local level or in the higher position of governor, where the focus is more domestic (education, health care) than in in Congress or in the presidency, where the focus is more national and international (foreign policy, economic).

The office of President is considered a man’s job because the issues are considered more androcentric. The President has to be tough, willing to make the hard decisions and be able to handle foreign policy. Women are at an immediate disadvantage because two of those three behaviors (toughness, hard decision making) are traditionally unbecoming of the conventional woman.

True womanhood—what society perceives as the nature and responsibility of women—initially meant being selfless, emotional, and “untouched by both private vices and public life” (31). Though women’s suffrage movements have moved society past some of these expectations, the stigma still remains. A woman is more emotional and more domestic, and thus unable to hand the pressures of the presidency.

Another significant barrier is the current state of the political system. The book observes that there are essentially four ways that a person can become president, and that these have been the only ways we know since recent memory. The “pathways to presidency” are: 1) the military, 2) the vice presidency, 3) a governorship or 4) Congress (24). Considering these factors, this leaves only two ways that a woman has a chance at the presidency. Combined with media pressures and perception (as examined by Jon Stewart), this leaves creates a very difficult path for women.

Though no woman has ever won the presidency, it has not been for lack of trying. Ten women have run for President in the past with little impact and outrageously biased media coverage (one woman, Patricia Schroeder, was criticized for years after crying in an emotional withdrawal speech). See: women who have paved the way

Hillary Clinton is different. In 2012, she came in at a time of conventional presidency and almost won the nomination, finally presenting the first realistic possibility of a female president. She served as a US Senator and Secretary of State, the first First Lady to do so. Despite media scrutiny and ridiculous commentary about her next title of grandma, she continues to remain the strongest contender for the 2016 Democratic nomination. And to boot, she now has a leg up after Barrack Obama officially broke the barriers for every unconventional candidate by becoming our first African American president.

If anyone has a chance of tearing down the taboos that constrain women, it will be Hillary Rodham Clinton.